E-commerce is evolving fast due to changing customer expectations (speed, convenience), new technologies (AI, AR/VR), and new channels (social and live commerce). Understanding trends helps in writing 5-mark answers with headings and examples.
You should be able to:
Trend questions often ask:
Omnichannel means customers can browse, buy, return and get support seamlessly across online and offline channels (concept).
Examples (concept):
Benefits:
AI is used to personalize:
Why it matters:
Quick commerce focuses on ultra-fast delivery (minutes to 1–2 hours) using micro-fulfilment and local dark stores (concept).
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Trends and impact (concept):
Write any three rows.
Omnichannel integrates online + offline touchpoints (concept).
Example: buy online and pick up in store (BOPIS) or return online order at store.
Flowchart:
Browse App -> Buy Online -> Pick-up/Return in Store -> Support via Chat/Store
Ecommerce is a method of buying and selling goods and services online. The definition of ecommerce business can also include tactics like affiliate marketing. You can use ecommerce channels such as your own website, an established selling website like Amazon, or social media to drive online sales.
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E-commerce is evolving fast due to changing customer expectations (speed, convenience), new technologies (AI, AR/VR), and new channels (social and live commerce). Understanding trends helps in writing 5-mark answers with headings and examples.
You should be able to:
Trend questions often ask:
Omnichannel means customers can browse, buy, return and get support seamlessly across online and offline channels (concept).
Examples (concept):
Benefits:
AI is used to personalize:
Why it matters:
Quick commerce focuses on ultra-fast delivery (minutes to 1–2 hours) using micro-fulfilment and local dark stores (concept).
Key enablers:
Challenges:
Social commerce is buying directly via social platforms/content (concept).
Live commerce uses live video demos with instant purchase links (overview).
Benefits:
New ways to discover products:
AR/VR helps reduce mismatch by:
Impact:
Sustainability trends include:
Customers increasingly value sustainable choices (overview).
Cross-border e-commerce involves selling to customers in other countries. Key considerations (overview):
Common challenges:
Write any 5–6 points:
Small table (trend → impact):
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Key trends include omnichannel, AI personalization, quick commerce, and social/live commerce (concept).
Conclusion: Trends improve convenience and conversion but require strong operations, privacy and compliance controls (concept).